Polina Bezrukava

Polina Bezrukava

Polina is the Team Lead of the Content Department at BSG, with years of experience in digital marketing. She is also a student of the Marketing Science major at American University Kyiv. She is passionate about exploring the trends of the telecom industry and new communication technologies.

    Two-Factor Authentication and Compliance How It Helps Meet Regulatory Standards
    9 minutes to read Two-Factor Authentication and Compliance: How It Helps Meet Regulatory Standards
    In the last two decades, the risks of cybersecurity breaches have surged akin to an...
    The Top Benefits of Using a Voice Bot in Your Customer Service Strategy
    12 minutes to read The Top Benefits of Using a Voice Bot in Your Customer Service Strategy
    Modern voice bots have made a solid step forward in customer services, significantly revolutionizing pretty...
    The Impact of Voice Bots on Call Center Operations
    8 minutes to read The Impact of Voice Bots on Call Center Operations
    The call center is a critical touchpoint in the customer journey. It significantly impacts customer...
    How Can 2FA Help Businesses Comply with Regulations like GDPR and HIPAA
    8 minutes to read How Can 2FA Help Businesses Comply with Regulations like GDPR and HIPAA?
    Have you ever wondered why service providers gather your personal information, such as your date...
    How to Train Your Voice Bot to Understand Customer Intent
    10 minutes to read How to Train Your Voice Bot to Understand Customer Intent
    Quality customer service lies at the core of any prosperous business, and voice bots are...
    Comparison of Cost Time Consumption of Customer Manager and BSG Voice Bot
    3 minutes to read Comparison of Cost & Time-Consumption of Customer Manager and WWT Voice Bot
    We compare human Customer Managers versus Voice Bots on cost, efficiency, time, and service quality....
    Moving Customers Through Funnel of Sales
    2 minutes to read Moving Customers Through Funnel of Sales: WWT Voice Bot Implementation Case
    Conversational AI technologies have made significant strides across various industries, improving conversion rates, fostering robust...
    Increasing Appointment Schedule Conversion Rate
    3 minutes to read Increasing Appointment Schedule Conversion Rate: WWT Voice Bot Case
    Customer expectations are higher than ever before. Meeting all their requirements – including quick, customized,...
    Increase in Up Sales and Average Order Value
    3 minutes to read Increase in Up-Sales and Average Order Value: Voice Bot by WWT Case
    Upselling is a strategy used to increase customer lifetime value, potentially offering savings of up...